The colors we interact with daily impact the way we see them throughout life.
For companies and businesses, a brand color can mean...well, everything! It’s reflected on every aspect of marketing -- company signs, billboards, social media posters, apps, and even company apparel. A brand color is so important because it’s what customers and potential customers see first.
When we think of the color yellow, specifically, the brain directs it to what we correspond most commonly with yellow. The sun, a smiley face, or even the yellow brick road. Most people correlate yellow with positivity and reliability. The color yellow is actually proven to psychologically uplift and can motivate upon a glance!
For CertaPro Painters of Northwest Indiana, their trademark “gold yellow” bleeds into their branding just as much...
St. Catherine Hospital Chief Executive Officer Leo Correa has been named the 2019 Business Person of the Year by the Lakeshore Chamber of Commerce. The award was presented by one of Northwest Indiana’s largest business associations during the 110th annual “Evening of Recognition and Celebration” on Saturday, March 9, at Dynasty Banquet Center in Hammond.
Randall S. Moore, MD, MBA, will join Franciscan Alliance as senior vice president and COO for Franciscan Health and Care Solutions, Kevin Leahy, President and CEO of Franciscan Alliance, announced today.
Eventually, everyone finds their niche. Chris Ylo, Financial Advisor at Lakeside Wealth Management, discovered his through an adventurous career journey that inevitably landed him his dream job.
Ylo was born in the Philippines and moved to the Chicago Heights area when he was 8. Years later while living with his wife in the heart of Chicago, Ylo was looking to settle down and start a family. This decision led him to quaint Northwest Indiana.
Last December, Ylo joined the Lakeside Wealth Management team and believes he has found his perfect fit.
“The culture of a team environment really drew me to Lakeside. In this day and age, you can’t be everything to everybody. There’s so much information out there that it’s hard to be an expert on everything. Everyone at Lakeside...
Teachers Credit Union has promoted Jeff Benefiel to Vice President of Digital Delivery and Payments, Joshua Neff to Vice President of Commercial Lending, Sandy H. Burd to Assistant Vice President of Payments and Digital Fraud and Sharri Tafelski to Assistant Vice President of Branch Operations and Project Management. In addition, TCU has hired Kara Kelly as Manager of Public Relations.
John Kasper packed up his tools and went to start up his truck after finishing a garage door install when he found an uninvited passenger in his front seat – a chicken. The feathered hitchhiker belonged to the homeowner who had converted part of their garage into a chicken coop.
Judith has been brought on board at Addison Pointe as the new Director of Environmental Services. “I knew the first five minutes that spent with her that Judith had the leadership traits that I look for in my leadership team,” said Kelly DeYoung, Administrator at Addison Pointe.
For George Douglas, understanding the passion that goes into creating a product helps him distribute and represent it with integrity and care. Lucky for him, the product he deals with is one a lot of people dream of having as a focal point of their careers—beer.